Jerry Thomas is a beverages and cocktails project. Primarily a pub and school, the company provides advisory services and training to entrepreneurs and bartenders to develop their own projects.

In addressing the brand, a plan was developed to create a versatile corporate image that adapts itself to the multiplicity of services the company offers, working in a coherent manner.

Corporación Audiovisual (CAV) is one of the leading companies in the audiovisual production industry in Peru.

Market demand forced the company to restructure, to provide a broader platform of services. This change needed to be reflected in a new communication strategy of the company.

A system allowing the identification of all CAV areas, which should be recognized as part of the same brand, was created to meet the objectives proposed.

Menorca is a company dedicated to the urbanization and landscape in Peru. Its growth and scale of completed projects showed the need to create an institutional system that allows giving identity and coherence to the communication of the company.

To this end, a work plan, made with the company, was created to reach not only the development of the visual identity of the brand, but also a strategic integrated communication plan.
This plan included a system of standardization of advertising and promotional speech, and the implementation of signage and graphics in branches.

Instituto Radiológico is an institute with a long history and reputation in the local area. A strategic resolution based on the Institute's history, growth and future projections gave origin to the design intervention.

The need to consolidate a more friendly, robust and contemporary appearance, required the image to be normalized and its website to be rebuilt.

The approach sought to provide a more dynamic, friendly and efficient in order to communicate the values of the institution through discourse, aesthetics and navigation experience.

Jimo is a food delivery store dedicated to Asian food, which allowed the agency to address a project in a gastronomic sector without a referent in Mar del Plata.

Using a simple Image that optimizes a chromatic aspect, a system easy to implement and reproduce, effectively maintaining the authenticity and personalty was created to add value to the brand which was essential for the companies growth.

The project achieved the normalization of the visual identification system in its entirety including the design and development of graphic materials as internal stationery, cards, packaging, archigraphy and vehicle graphics, among others.

RPP noticias is the most popular radio station in Peru with more than 50 years in the Media, dedicated to breaking the news. In 2010 it expanded its structure and began televising its programs, increasing its audience considerably. By the end of 2011, the growth showed the need to reposition the brand and exploit the advantages of the visual communication on the screen.

The process focused on the creation of a system that allowed the brand to adapt itself to the new environment through a renewed institutional discourse. In this way, the brand started to be associated not only as a radio station but also perceived as a global and multimedia information source.

Antoniucci is a garden center with over 90 years of experience in Argentina.

Even though the company had a great trademark power residing in its name, it had not been seen reflected in its visual identification system.

From these assets, a communication plan was created to allow not only enhancing the brand but also giving the possibility to grow throughout time.

The challenge posed by this project was not simple. The process that ended in the design of the bar’s image was guided by analyzing the needs in deep.

The company sought to locale a bar in an area with many references for the category. For which the brand should stand out from the competition and be displayed as an option with personality and style.

It was necessary to design a refined and powerful brand with presence. From a clear conceptualization and definition of style, different ideas came up
that turned into graphic pieces hinged together that gave the identity they required.

For the idea of creating a series of complexes that function as an amusement park, the client required the development of a brand that could address the different projects under one umbrella.

Thus, Funtopia pointed to create an image that marked the conceptual parameters which would respond to future developments.
To achieve this, tools and policies were raised to admit the contextualization of the brand through an open system without limitations.

From the shapes and the colors, elements that enable the creation of a friendly and fun fantasy world able to generate messages for different targets were sought.

The project involved the creation of the brand's visual identity, design of an application for iPhone and normalization of the graphic promotional marketing.

A simple and friendly discourse linking the brand with its users was created. In this sense, for the application and the pieces, a strategy that allowed the generation of an attractive interface, cheerful and easy to use was made.

In 2009, the construction company Consca was seeking a setting out of corporate communications to show the growth of the company and to maximize their potential trademark.

The new strategy focused the efforts of the brand communication, expressing strength and capacity through the visual identity.

This scenario defined new roles for the brand and involved a redesign process that resulted in an identification system large and heterogeneous enough to allow the brand repositioning.